About two years ago Bucharest’s water supply company, “Apa Nova”, initiated a social advertising campaign titled “Why we love Bucharest”, meant to make the citizens of Bucharest feel a little better about living in this crazy and chaotic city. As part of their campaign there were signs posted all over the city reading “This is where I went to my first party”, “The street where I first kissed Ana” or “The street where I rode my first bicycle” etc. Some of these ads actually looked like street signs and a friend told me that he saw a pair of confused Germans tourists trying to find the “Street where my grandma lived” on a map – without being successful, of course 🙂 I liked the campaign and meant to photograph some of the signs but I was away from Bucharest for some time and when I returned the campaign was over and the signs were removed. But yesterday I was strolling on Ştirbei Vodă Street and run into this sign, left here probably from two years ago. The sign reads “The way to my high school”.